ICON International, Inc.
FL, United States, FL, USA
ICON International, repeatedly named one of the 25 Best Places to Work in Connecticut and a Top Workplace for twelve consecutive years, is currently seeking an experienced Senior Buyer. This position requires 4+ years of national TV and/or digital media buying experience. As Senior Media Investment Lead, you will be responsible for negotiating linear/digital media buys and managing accounts. In this position you will also oversee all matters of stewardship and training of a team. The ideal candidate is flexible and can modify his or her approach based on marketplace conditions and the evolving needs of their clients, utilizing their experience and judgment to accomplish goals. Responsibilities : Execute media campaigns based on client objectives and strategies Negotiate with media vendors to achieve the most efficient pricing Manage buys, and recommend tactical changes to maximize campaign performance Assist in analysis of research to develop strategies...
Procurement / Sourcing
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